Chicago, Illinois (January 9, 2012) – CCO Healthcare Partners, a specialized marketing consulting firm that works exclusively with healthcare organizations nationwide, announced today its expansion into the Nashville market with the hiring of Nikki Cary as managing director.
Cary will manage CCO national accounts as well as establish a presence in Nashville, the center of for- profit healthcare business in the U.S. In this role she will help healthcare organizations develop and execute strategic marketing plans to grow revenue and expand their reach in the marketplace. Most recently Cary was a senior advisor at Jarrard Phillips Cate & Hancock, a healthcare public affairs firm. During her tenure at Data Systems International she managed marketing communications for the company’s 25 regional offices as well as a multi-million dollar co-op advertising program in conjunction with IBM® and Hewlett-Packard®. Cary has also served as a columnist for a Chicago-area magazine and coordinated public relations campaigns for two international trade associations.
“As a firm, we are singularly focused on helping our clients grow their businesses predictably and profitably,” says Peter Cunningham, managing partner of CCO Healthcare Partners. “It was important for us to be on the ground in Nashville not only to grow our own business, but to develop more relationships of strategic value for our clients.”
In addition to providing a range of market intelligence, CCO works with each client to develop the best strategies and marketing mix to reach their target market. The firm also consistently measures the effectiveness of each tactic against benchmarking numbers to ensure the marketing efforts are as efficient and cost-effective as possible.
Last year Chicago-based CCO enjoyed substantial growth and expects to continue to grow at an even greater pace in 2012 with the addition of new services, strategic hires, and additional geographic locations.
About CCO Healthcare Partners
CCO Healthcare Partners is a specialized marketing consulting firm that works exclusively with healthcare organizations nationwide to help them grow their revenue predicatively and profitably. Founded in 2009, the firm has offices in Chicago, Ill. and Nashville, Tenn. CCO’s team of specialists has in-depth industry knowledge and experience successfully marketing in the healthcare environment. By utilizing multi-channel strategies and consistently measuring the ROI on each tactic, CCO helps clients reach their goals efficiently and cost-effectively.
For more information visit www.CCOpartners.com.
Contact:
Kristen Allen
Media Relations
CCO Healthcare Partners
kma@ccopartners.com
312.961.4745



